Assessing the importance of communication in project execution by Metropolitan, Municipal and District Assemblies: a case study at La Dadekotopon Municipal Assembly

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Date
2021-05-31
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Abstract
Today’s world of business has been reduced to a global community where businesses can interact and communicate with others instantaneously mainly because of technological advancements, innovations and tenacity of human beings. This study was conducted to investigate and assess the importance of communication in project execution at La Dadekotopon Municipal Assembly (LaDMA). The main aim of the study was to assess project communication management in project execution at LaDMA. This study adopted the case study method as the research design. To operationalize the study’s objectives, the study used the purposive sampling technique to collect data from three key and relevant representatives of LaDMA. In relation to the first objective, it was established that LaDMA uses different types of communication channels during projects and these are formal site meetings, town hall meetings, instruction books at site and issuing of letters. It was however found that the LaDMA does not employ social media tools such as WhatsApp, twitter, Facebook and Instagram to effectively reach their different constituents. In relation to the second objective, it was found from all the three interviewees that LaDMA’s project communication management positively affects the assembly’s project deliveries. In relation to the third objective, it was found that the main challenges of project communication management at LaDMA are delays in getting meetings organized, stakeholders not receiving feedback, delays and inconsistencies during project execution and it is also expensive to bring stakeholders together in terms of the time and other resources. It was found that these challenges and bottlenecks negatively affect project deliveries at LaDMA. Based on the findings of this study, the study recommended that LaDMA should establish a system of regular communication, to send and provide up to date and prompt information to project teams and other stakeholders during project execution. This study also recommends that LaDMA should resort effective use of information technology such as Social media channels including Facebook, Whatsapp among others. Finally LaDMA should employ the use of all other tools in communication during project execution in other to reach out to stakeholders and ensure that projects are well executed with right specification and value for money.
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A thesis submitted to the Department of Construction Technology and Management, Kwame Nkrumah University of Science and Technology, Kumasi in partial fulfilment of the requirements for the award degree of Master of Science in Project Management.
Keywords
Assessment, Significance, Communication Project Execution, Metropolitan and Municipal, District Assemblies, La Dadekotopon Municipal Assembly
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