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|Title: ||Assessment of Knowledge and Utilization of E-Banking Facilities in Ghana Commercial Bank Limited in the Yilo Krobo and the Asuogyaman District Assemblies|
|Authors: ||Owusu-Afriyie, Millicent|
|Issue Date: ||1-Feb-2012|
|Abstract: ||The attempt to catch a greater share of the market coupled with the quest for easy, convenient, cost saving and readily available banking, most banks are now focusing on e banking instead of opening more branches at different geographical locations. In spite of the introduction of e banking, most customers still queue in banking halls struggling to transact business. The study was undertaken in Somanya and Akosombo to assess the knowledge and utilization of e-banking facilities in the Ghana Commercial Bank. Specifically, the study sought to: assess the availability of e-banking facilities in the Ghana commercial bank; assess customers’ awareness of e-banking facilities in the Ghana Commercial Bank; examine customers’ knowledge and utilization of e-banking facilities and find out how effective these services are to benefit customers.
In this study, systematic sampling technique was used to select a sample of 100 respondents for the study. The data was analyzed by means of SPSS. Charts and frequency table were used to summarize the data. It discovered that e-banking facilities were available and assessable at GCB and they included internet banking, the use of electronic cards and SMS mobile banking. The study however, discovered that even though knowledge about e banking is high among the study population, utilization of these facilities is low. Lack of internet facilities and delay in issuing electronic cards were found to be the factors influencing e-banking in the study area. The researcher recommends that issuing of electronic cards should be decentralized finally; bankers should increase the awareness creation.|
|Description: ||A Thesis submitted to the Institute of Distance Learning, Kwame
Nkrumah University of Science and Technology, Kumasi in partial fulfillment of
the requirements for the degree of
Commonwealth Executive Masters of Business Administration, September-2012|
|Appears in Collections:||Distance Learning|
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