Ceremonial and anniversary cloths of selected Institutions in Ghana: an appraisal

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Date
2009
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Abstract
In designing for ceremonial and anniversary cloths, the corporate identities of organizations and institutions serve as the main motifs. They come in various designs with simple and complex motifs with varying shades and tints of colours. However, despite the varying designs that appear in most ceremonial and anniversary cloths in Ghana, they fail to capture the aesthetic qualities inherent in the various institution’s corporate identities and logos. The basic elements in many of these designs portray conflict of motif arrangements and poor textural background and hence do not reflect the ideals and philosophies of the institutions. The thesis therefore sought to appraise some of the existing ceremonial and anniversary cloths of selected institutions in Ghana and to propose some principles to serve as a guide for designing ceremonial and anniversary cloths for institutions in Ghana. The researcher employed the qualitative method since it lays emphasis on holistic description i.e. on describing in detail all what goes on in a particular activity. The researcher found out that most institutions have in their corporate identities ‘adinkra’ symbols which are incorporated in the designs. Some of the cloths do not profess the ideals and philosophies of the institution. There is also the problem of improper arrangements of the elements of designs and unsatisfactory application of the principles of design. v The researcher recommends that; the guiding principles proposed must be adopted by textiles designers to help produce high quality designs that can stand test of time. Designers must pay attention to cultural elements in the corporate identities of institutions when designing ceremonial and anniversary cloths for them. Textiles designers should incorporate in their designs elements that may portray the mission, vision, ideals and philosophies of the institutions in their designs.
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A Dissertation Presented to the School of Graduate Studies, Kwame Nkrumah University of Science and Technology, Kumasi in Partial Fulfilment and Requirements for the Award of Degree of Doctor of Philosophy in Art Education.
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