Browsing by Author "Osaebo Edward Boadu"

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    Social influence, financial literacy, and saving behaviour among university students
    (KNUST, 2023) Osaebo Edward Boadu
    Youths of today place less importance on managing their finances and savings, which has a negative effect on their lives, makes them highly dependent on their family relations and government established agencies for financial support. This study aims at investigating the relationship between social influence, financial literacy, and saving behaviour among tertiary students in Ghana by assessing the mediating role of financial literacy on the relationship between social influences and saving behaviour. The study makes use of both primary and secondary sources of data in achieving its primary objective. The study uses quantitative survey approaches and collects data from master’s program students at Kwame Nkrumah University of Science and Technology using convenience sampling form of non-probability sampling. The study employs SEM approach in testing the data. The study found a statistically significant relationship between peer as well as parental influence and financial literacy among the students. The study additionally demonstrates a direct, significant, and favourable impact of financial literacy on the saving habits of the students. Finally, the finding shows that financial literacy significantly mediates the association between influence from parents as well as peers and the savings behaviour of university students in Ghana. The study recommends that parents should be encouraged through informal education and media outlets to have open discussions about financial matters with their children. It is recommended also that Universities and colleges should offer peer-led financial literacy workshops, seminars, or clubs where students can share their experiences and knowledge with each other.