Evaluation of Recruitment Methods: A Case Study of Selected Banks in Tamale Metropolis

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Recruitment, as a human resource management function, is one of the activities that have the greatest impact on the performance of an organization. While it is understood generally that poor recruitment practices can retard organizational performance and stifle goal achievement, many organizations are yet to take pragmatic steps to evaluate their recruitments methods with the view to identify and implement new, effective hiring strategies. This study had the following objectives: to identify and evaluate the recruitment methods of three selected banks operating in Tamale metropolis, and to offer recommendations to improve recruitments in those banks. To achieve these goals a questionnaire were designed based on the objectives. The questionnaire was personally delivered to 40 potential respondents drawn from the selected banks, namely, Barclays Bank, Guaranty Trust Bank and Agricultural Development Bank. The completed questionnaires were processed and analyzed using the SPSS system. The findings indicated that the banks used several recruitment methods to attract potential job seekers for employment. The popular recruiting strategies identified included job advertisement, walk-in applicants, employee referrals, specialized recruitment firms and educational institutes. The methods were evaluated relative to the quantity and quality of applicants, cost effectiveness, time consideration, retention, return on investment and compliance with regulations. The findings further highlighted the issues of poaching and the Ghanaian “whom you know” syndrome which has become the major barrier to effective recruitment in the banks. The study concluded that e-recruitments and multiple sourcing strategies hold the key to effective recruitment in the banks.
A Thesis submitted to the Institute of Distance Learning, Kwame Nkrumah University of Science and Technology in partial fulfillment of the requirements for the degree of Commonwealth Executive Masters of Business Administration, June, 2012