Financing Rural Dwellers Development: The case of Kuapa Kookoo from 2000-2005, in Ashanti

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Corporate bodies are critical to African’s quest for solutions to the continent’s development challenge. Over the past decade, organisations, both governmental and non-government organisations attention have been devoted to improvement in standard of living of rural dwellers and their communities which no government has the financial capacity to address the social and developmental needs of every town under its jurisdiction. This paper examined the poverty alleviation strategies being used by Kuapa Kookoo to improve the standard of living of their rural farmers. The paper also investigated the various sources of finance available for the development project undertaken by the organization as well as the types of project involved. Pearson product moment correlation was applied to measure the strength of linear relationship between the cash inflows and the cash spent on the project between 2000 and 2005. Likewise Gordon’s growth model was applied to determine the growth rate of the cash inflows. The paper further elaborated on the positive impacts on the rural dwellers and their communities as well as the company itself with regards to improving standard of living of the farmers. The paper concluded wit some policy recommendations including the need for government to encourage corporate bodies to extend its hands in improving the lives of the rural poor and their communities.
A dissertation submitted to the Department of Accounting and Finance, School of Business, Kwame Nkrumah University of Science and Technology In partial fulfillment of the requirement for the award Of the Degree of Master of Business Administration, 2008