The impact of motivation on productivity at Coca-Cola Bottling Company of Ghana; Kumasi Plant

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Motivation is one management principle that when properly managed, creates delighted employees. A lot of study and research has also proven that delighted employees give out their best in the workplace. However, many employers and managers do not value the impact of employee motivation on productivity. As such, in trying to increase productivity, they ignore motivation and resort to other factors such as employee competencies, process efficiency and effectiveness, technology deployment, innovation, organisational learning, and others. The study was conducted at the Kumasi plant of Coca Cola Bottling Company Limited to determine the impact of motivation on productivity. To reveal the kind of motivational factors available to employees and their attractiveness. Also, {o determine the kind of relationship that motivation has with productivity. Two questionnaires were administered, one to the workers which took the form of providing written answers to the questions. The other was to the managers which took the form of a face to face interview. The study showed that, the managers know what motivates the workers. As such they create an enabling environment that helps to motivate the employees. Such as allowing for participation in decision making, creating opportunities for career progress, providing a satisfactory working environment and others. Employee motivation at Coca-Cola has been increasing for the past five years as well as the productivity of the workers. The study showed that, Motivation has a positive impact on Productivity. Because the employees have been motivated, their productivity has been increasing. The study revealed that Motivation has a direct relationship on productivity. After a careful analysis of the results and findings the study came out with recommendations that will help highly motivate the employees to increase productivity to a higher level. They include the setting of realistic targets, ensuring equity in the motivational factors given, providing needed logistics and linking t all rewards to performance. However, the study further shown that, there are times when productivity does not increase as expected even though employee motivation was good or has increased. Signifying that, all other things being equal, productivity is not influenced only by motivation. As such to increase productivity, managers should harness motivation with other productivity drivers
A thesis submitted to the College of Arts and Social Sciences, KNUST School of Business, 2008