The effectiveness of project management practices and performance in the beverage industry in Ghana: A case of coca cola company
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Date
2021-06-22
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Abstract
Project management’s fundamental concern is to effectively and efficiently execute projects
to meet requirements. At the same time, challenges in managing projects are seen as a key
feature, which affect project management framework. This study assessed the effectiveness
of project management practices and performance in the Coca Cola Company in Greater
Accra Region of Ghana. Specifically, the study achieved these objectives: to identify the
project management practices in the Coca Cola Company, to identify the project management
performance criteria in the Coca Cola Company, and to identify the project management
implementation challenges in the Coca Cola Company. The study used fifty (50) employees
in the Coca Cola Company. The instrument for the data collection was developed by the
researcher, and preceded by a pilot study. The pilot study was initially conducted in a similar
beverage industry to ascertain its validity and the reliability. The study used primary source.
Data generated was analysed using the mean score ranking. The study found that executing
projects in the beverage industry is not an easy task and that project management practices,
performance and implementation challenges are seen in various forms ranging from project
vision to consumer satisfaction. The study found that defining project vision is the greatest
project management practice problem in the company. Again, the study found that the
company has excellent project performance criteria mostly ensuring that consumers
satisfaction is maximized. Interestingly, the study found that managing the manufacturing
process is the most serious. Based on the findings, it is recommended that project
management skills are developed to solve practical challenges to enhance the benefits of the
company and consumers. Also, it is recommended strongly that the project team members be
given the required project management orientation and training in order to improve their
performance and project delivery
Description
A thesis submitted to the Department of Construction Technology and Management, College of Art and Built Environment in partial fulfillment of the requirement for the Degree of Master of Science.
Keywords
Project Management,, Beverage Industry, ffectiveness, performance