Implementation of project management practices in the sales and delivery of goods online for quality service in ebusinesses in Ghana.

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Date
2021-07-13
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Abstract
Professional project management practice has become a vital discipline in internet marketing. Today, the adoption of the project management practice has extended to the business and manufacturing sector in Ghana but yet its practice remains not well regularized from being fully integrated into the online goods and services industry. The aim of this study was to examine the implementation of project management practice in the sales and delivery of goods online for quality service in eBusinesses in Ghana. The main objectives identified the project management practices and their challenges in the industry. The research adopted quantitative research method by administering of questionnaire to 100 respondents, comprising of 40 eBusiness service providers and 60 eBusiness users with a response rate of 88. Open ended and closed ended questionnaire were administered and results analyzed, discussed and presented using tables and mean score ranking of a 5-point Likert scale. The purposive and snowball sampling were used in accomplishing sample size. Findings made were: 10 project management practices were identified with Mean score ranking (Project Quality management, Project Cost Management, Stakeholder management, Communication management, Procurement Management, Scope Management, Schedule Management, Risk Management, Human Resource Management and Project Integration Management). The challenges in order of mean score ranking were Security and Trust factors, Availability of internet, Culture Hindrances, Illiteracy, Payment Systems, Enabling Factor (cost of equipment, software and reorganization), Network Infrastructure, Lack of Applicability to the business. Secondly the assumption made by the study that online firms used Professional Project Managers was rejected because, only 3 firms out of the 31 firms had Professional Project Managers. It is recommended that, there should be Professional Project Manager’s awareness creation among the organization and continuous Professional Development of people in the online business through Seminars, Workshops and Refresher courses. Stakeholder’s engagement should be encouraged as well as a regulatory body set up to manage and determine various credentials and qualifications in online sales and delivery of goods.
Description
A thesis submitted to the Department of Construction Technology and Management NCollege of Art and Built Environment, in partial fulfillment of the requirements for the Degree of Master of Science.
Keywords
Empirical, Online, eBusiness, Status, Professional Project Management Practices
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